5 ways Google built-in transforms the 2024 Nissan Rogue

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• Nissan introduces Google built-in¹ on 2024 Rogue SL and Platinum – a Nissan-first technology
• Seamless integration of maps, music and other popular apps offer a leap forward in intuitive navigation, entertainment and phone compatibility

Nissan delivers cutting-edge technology across its vehicle lineup, and Rogue, Nissan's best-selling² SUV, is no exception. New for the 2024 model year, the Nissan Rogue SL and Platinum will feature class-exclusive³ Google built-in, with Google Assistant, Google Maps and more on Google Play. With a high-definition 12.3-inch touchscreen, the new available infotainment system helps make every journey more convenient thanks to cloud-based connectivity.

Here are five ways Google built-in transforms every drive – from the daily commute to a bucket-list road trip.

1. More horsepower – but not that kind

The 2024 Rogue's 12.3-inch HD color touchscreen system has so much computing power that engineers found it challenging to reach its limits during their testing process – a huge improvement over previous generation hardware.

"It's really, really hard to get it to 50% [central processing unit utilization], let alone 100%," said Florian Spahiu, senior manager, Infotainment and Connected Engineering. "The speed and processing power are very similar to what you experience in your phone."

"As customers, our benchmark is our phones," said Spahiu. "We use them on a daily basis and we expect similar performance from the vehicle's touchscreen – to easily jump from app to app, or swipe and zoom maps without any delays."

Owners can pinch-to-zoom and swipe Google Maps, just like on a phone or other device.

Better still, there's plenty of extra computer power for additional features and updates: "This system is designed for what we will need in the future," said Adam Saganski, senior manager, Infotainment Design.

2. Speak your mind

Vehicles have been available with voice recognition for years, but operating it was historically akin to speaking to a customer service phone tree – and just as fun.

"If you said the right command, at the right time, then everything worked fine. We spent thousands of hours testing that," said Saganski. "But customers didn't know the right commands or the right time to say the commands."

By contrast, "having Google Assistant in Rogue is expected to eliminate almost all of those frustrations, because the commands and processing logic are quite natural," said Spahiu. Drivers can ask questions about destinations, speak addresses in plain English, search for generic points of interest like, "car washes near me" – or even ask Google Assistant to operate certain vehicle functions, like adjusting the climate control temperature.

Keep reading: Rogue refreshed: Why minor design changes are a major opportunity

3. New phone? No phone with you? No problem

No matter which phone you've got in your pocket, the Nissan team has most likely tested it to work with Rogue. Engineers working on infotainment systems carry two devices – one Apple, one Android™ – in their quest to stomp out bugs across the spectrum of phones and to ensure all of them are compatible with the vehicle. The team has a collection of nearly two dozen devices from the past three years.

"We've tried to diversify the team's phones, so we always have the latest and greatest to test. We know some customers have older devices, some newer; some more expensive, some more affordable," said Florian. "At the same time, we can't forget that a large number of people still use older phones, and we can't discount testing those devices' behavior with our systems."

Drivers can download popular apps on Google Play, right to their infotainment system.

Of course, because app and map functionality is built into the vehicle's infotainment system, plugging a phone into USB ports or pairing it by Bluetooth isn't strictly necessary to use these connected functions. In the unlikely case you leave your phone at home, all your favorite apps will still be accessible with Google built-in through the vehicle's data plan.

By signing in once to their Google account, drivers will have access to personalized traffic updates and recommendations based on their calendar. Plus, through Google Assistant, they can adjust compatible smart home devices like lights, thermostats and appliances – all while on the go¹.

4. Always updated

Adopting Google Maps means that Rogue's navigation directions are always up to date – crucial for helping drivers get to their destinations with ease. Think about how businesses change their address or construction detours impact your commute. By contrast, keeping all that data fresh was a challenge with legacy navigation systems that needed to be physically updated by the dealership.

"We would update the maps every quarter, and it may be months until the customer gets that update at the dealer," said Saganski. "And if you bought last year's vehicle, by the time you got home, the maps could already be 12 months or more out of date."

Similarly, third-party apps downloaded to the infotainment system from the Play Store are seamlessly updated over the air, ensuring drivers always have the latest features in their favorite apps – just like on phones.

The 2024 Rogue is the first Nissan to include available Google built-in.

5. Proven in the concrete jungle

Take a guess: where is the most critical location for Nissan engineers to test out vehicle navigation systems? Conveniently enough for those who love deep dish, it's Chicago.

As any out-of-town driver who's gotten lost there can attest, Chicago's dizzying multilevel roads and highways are challenging to navigate at the best of times. Yet they provide the perfect place to test whether a vehicle's navigation system can decipher its location in a confusing urban environment, especially with countless overpasses and GPS signals bouncing off skyscrapers. For Spahiu's Michigan-based team, "Chicago is the closest city with that kind of environment."

However, there's one test that the team has eliminated from its visits to the Windy City. Previously, they searched for hundreds of Chicago points of interest in the vehicle's navigation system to verify map data matched the real world – is that pizza place really on that block? Has that bistro's name changed? Thanks to the always-on data from Google Maps, "that's a test that has been completely eliminated," said Spahiu.

On sale soon

The refreshed 2024 Nissan Rogue is on sale later this winter with a starting Manufacturer's Suggested Retail Price (MSRP)⁴ of $28,320. Find more on 2024 Rogue, including specifications, fuel economy, photos and videos, in the full press kit.

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1. Feature availability varies by vehicle model year, model, trim level, packaging and options. Consumer activation of NissanConnect Services SELECT package ("Package") required. Package trial period included with eligible new vehicle purchase or lease.  Trial period may be subject to change or termination at any time and without notice.  After trial period ends, monthly subscription fee required. Wireless use of Android Auto requires a compatible Android 11.0+ phone and compatible active data plan. Check g.co/androidauto/requirements for compatibility. Driving is serious business and requires your full attention. Only use features when safe and legal to do so. Never program while driving. GPS mapping may not be detailed in all areas or reflect current road status. Connectivity service required. App subscriptions may be required. Data rates may apply. Subject to third party service availability. Should such service providers terminate or restrict service or features, service or features may be suspended or terminated without notice or with no liability to NISSAN or its partners or agents. Google, Google Play and Google Maps are trademarks of Google LLC. For more information, see www.nissanusa.com/connect/legal.
2. Claim based on Nissan U.S. sales from Calendar Year 2020. Includes all Rogue nameplates.
3. Not equipped on all vehicles. AutoPacific segmentation EXCLUDES EVs. Comparison based on 2024 Nissan Rogue vs. latest non-EV in-market competitors in Mid-Size XSUV Segment. Activation of NissanConnect Services SELECT package and connectivity service required. Driving is serious business and requires your full attention. Only use features when safe and legal to do so. Never program while driving. App subscriptions may be required. GPS mapping may not be detailed in all areas or reflect current road status. Data rates may apply. Subject to third party service availability. Google, Google Play and Google Maps are trademarks of Google LLC. See www.nissanusa.com/connect/legal.
4. MSRP excludes applicable tax, title, license fees and destination charges. Dealer sets actual price. Prices and specs are subject to change without notice. Destination and handling $1,365.

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